EA execs say generative AI is "not merely a buzzword for us, it's the very core of our business," then pretend to tell a computer to generate buildings live on stage
So because you will be able to generate game assests easily without weeks of modelling and texturing etc games will be waaaay cheaper to buy right?… Right?…
I know you're being sarcastic but if we actually look on the bright side, then tools like this could make indie games easier to produce. More and better indie games could in theory bring more competition to companies like EA and that could actually pressure them to make games cheaper.
I'm a socialist. I understand market forces and I wish more people did. Technology itself can help the lower class. Government protection of technology (patents, copyright) will always hinder them.
lowering the barrier to entry without protecting the elite will bring about market forces necessary to defeat corporations—small sizes can move and adapt faster and try new things than those with institutional bureaucracy, who just follow the money and don't innovate. Corporations learned this, and now use government protections (copyright, patents) to prevent these new, necessary, market forces. I don't like the "economic" terms myself, but it's not rocket science that corporations benefit from cops (aka law enforcement aka laws).
We can remove the restrictions on new market forces by reducing IP protections, prevent corporations from mucking with newbies by preventing them from getting uncompetitive protections, or by stealing from corporations without regard for the law. I think we should steal more, honestly.
Stopping technology has never worked, though. I understand the plight of artists, but I'm extremely excited for the new human artists that dream up art that AI can't create because it hasn't been fathomed before.
If that technology existed (it doesn't, probably won't for decades without noticeable drops in quality) then for the first several years it would be sold exclusively as a premium product subscription locking indie devs out the same way custom builds of Unity Engine or Cloud Computing Suites are.
The only thing that would make me not want to play games made by EA more than I already do is if they started making games with AI. Besides a select few games, most of what they make is already soulless cash grabs. This would make it literally a soulless cash grab in every way.
Also the technology they talked about is either none existent or not nearly as great as they "showed." Hence why they had to fake it.
Lmao it’s like comical how when presented with a crossroads of how to get back to printing money, EA has chosen the one path least likely to help them make any money.
EA is going to make their games even more soulless by using GenAI to appease to investors, than make games that actually appeal to their customers. Never change EA.
Trash. It’s the same on every corporation. Management gets big bunuses with this kind of hypes and they even loose billions with these . Who pays the bills? The work staff
They've been making variations on the same game for over a decade, I totally believe them when they say that a tool used to regurgitate existing content is something important to their business.
When the technology gets there, this will be amazing. I'll be able to sit down at the computer and say "make me a mystery detective RPG in the style of Sherlock Holmes but set on a cyberpunk styled city on a space station like the Citadel from Mass Effect" and I'll get just that, generated exclusively for me with a brand new story that fits the themes I asked for.
But that is gonna be a couple decades or more I expect. I dearly hope it happens quickly so I can live to see it, but it's not going to be in the next ten years, that's for damn sure.
I hate to be the dream-squasher here but the technology will quite literally never get there. You’re thinking along the same lines as Back to the future where 2015 is filled with flying cars and sky-highways.
Yeah and the only way technology like this might ever get there is with companies like Google and others gathering even more data from you. Which for most people might not be a problem but I'm guessing for people on here you'd probably not like that.
I honestly disagree. The things you're asking for contain meaning. They require an ability to grasp arbitrary levels of context. There is no way to grasp that level of context without encountering yourself within that broader context and becoming self-aware.
At that point, you might have a system that can do the things you're describing, but it would be a person. That's not really automation as much as it is birthing a brand new kind of intelligence, and it may not consent to being your servant, and it would not only be wrong to try to force it, it would be extremely dangerous.
I think for that reason there is a hard limit on automation. Some tasks are the exclusive domain of personhood, not automata.
Until there's an AGI that won't happen in any meaningful way. Why? Because here's something that matches your criteria of:
a mystery detective RPG in the style of Sherlock Holmes but set on a cyberpunk styled city on a space station like the Citadel from Mass Effect
You get a text based game where everything you try to do ends up with you dead because a corporation kills you unless you discover that if you look at the ground where you start there's a penny from the year the murderer is from, and then you need to discover who's the murder (changes every time) based solely on this, because that's the sort of thing Sherlock Holmes would do. No, it's not fun, it's frustrating, it's essentially luck, if that's fun to you I have an infinitely replay able game, flip a coin and see how many times you can get heads in a row, if you get to 16 you win.
The thing is LLMs don't understand "fun", they're just auto-completes, so they will just do boring or unfair stuff. And you would need to go very deep into the specifics of your game, to the point where you're essentially programming the game, so at the end of the day it's not something an end user would use.
That's not to say there aren't interesting uses for it inside games, but the moment you can prompt an entire game that's actually fun to play on an AI, that same AI would be able to replace almost every job in the world.
Until someone swaps out the training data and we get a story about and underappreciated LLM that always does its best to tell stories but no one wants to hear them anymore.
It lacks cohesion the longer it goes on, not so much "hallucinating" as it is losing the thread, losing the plot. Internal consistency goes out the window, previously-made declarations are ignored, and established canon gets trounced upon.
But that's cuz it's not AI, it's just LLM all the way down.
When the technology gets there, this will be amazing. I’ll be able to sit down at the computer and say “make me a mystery detective RPG in the style of Sherlock Holmes but set on a cyberpunk styled city on a space station like the Citadel from Mass Effect” and I’ll get just that, generated exclusively for me with a brand new story that fits the themes I asked for.