Tesla Inc.’s sales plummeted 59% last month in Germany, where Chief Executive Officer Elon Musk asserted himself in national politics like never before.
Summary
Tesla's sales in Germany fell 59% in January, reaching their lowest level since July 2021, as CEO Elon Musk's political activities may be damaging the brand.
Musk's support for Germany’s far-right AfD and controversial remarks about the country’s history have drawn criticism. Tesla also saw declines in France and the UK, key European EV markets.
Other factors, such as production changes and inventory shortages, contributed to the slump.
Competitors like Volkswagen and BMW gained market share, and rival EV makers are actively courting disaffected Tesla customers.
as CEO Elon Musk's political activities may be damaging the brand
May be damaging the brand?
I suppose this is one of the rare occasions where we can say without further investigation or study, that it certainly is a result of Nazi President Musk's political activities.
Well I'd say cancer's a bit much, I wouldn't wish that on my worst enemy. Plus, they have money, and cancer can be mitigated with all the money.
Now, a persistently massive bed bug infestation, severe erectile dysfunction, head lice, singed up for a Jehovah's Witness mailing list, voodoo curses, there are much better ways to have them suffer.
To put this into perspective, there were 207640 new cars registered in January, of which 1277 were Teslas. That's a measly 0.62 percent of total new car registrations.
As much as I hate elongated muskrat, this is Not a very good article, doesn't really explore the reasons behind the fall and instead pushes a narrative.
AFAIK there is an overall decrease in EV sales, Tesla is also announcing the new Model Y soon which is probably having a hold off effect for new buyers, either looking for the newer model or a good deal on the older model.
And the viable alternatives from the competitors will also eat into their sales more than anything, Renault R5, new Fiat Panda, new Citroen EC3 that starts from like 20k.
Those who wanted a tesla likely already have one, the rest are taking the alternatives, that are either smaller or better built.
Tesla is going from the EV to get to a niche pick for people who like tech and fast acceleration over comfort, affordability.
Tesla lost substantial ground in an EV market that was up 54% for the month
There's a big increase in EV sales and Tesla are selling 59% fewer cars than they did last year. That's a massive slump in their fraction of the market.
Ahh you are right, I did miss that, I would expect the sales of teslas slump regardless though, because the one screen setup is retarded and now there are viable alternatives.