The rise in interest rates and the end of easy VC money has swung the dial back to: Companies actually need to generate profit and not just show user growth to be attractive to investors.
It's like thinking one final shopping spree at Toys'R'Us would have stopped the hedge fund flunkies from siphoning every last cent out of the company.
They already made the decision. The data doesn't matter (much like the Work From Home / Return To Office fight) and the decision has been made to squeeze profits until it is bled dry.
They never really cared how the userbase was going to feel about it.
I was thinking more along the lines of: The Gambler
You got to know when to hold 'em, know when to fold 'em
Know when to walk away and know when to run
Except they should have walked away about 4 years ago...when their chip stack was a much larger pile. Now they are trying to run with what they have left.