Nature: Degrowth can work
Nature: Degrowth can work
www.nature.com Degrowth can work — here’s how science can help
Wealthy countries can create prosperity while using less materials and energy if they abandon economic growth as an objective.
1 comments
It can work, but I still think degrowth is bad branding. Rather than focusing on what is done away with (growth as an objective), the focus should be on the fact that the policies would create a more stable, inclusive, and fulfilling economy and society. I'm not sure what term or phrase would work better, but some marketing folks should sit down with a thesaurus and do some focus group testing.