She initially thought the email was fake, but after realising it was from Ticketmaster she said she does not intend to buy tickets from the company in the future, despite being a loyal customer.
Loyal customer pretty much means the same as regular concert goer.
I go to quite a few concerts and all of my tickets are bought from Ticketmaster in some form. I wouldn’t call myself loyal to them as I’m forced to choose between Ticketmaster or no concert.
100% right and I don't doubt the woman from the article feels the same but if you want to add weight to informing a company they fucking suck you use terms like loyal or committed or something similar that adds the red flag to corporate that their actions are affecting their customer retention bottom line.
Edit: I feel I need to add, "in most cases." Kinda hard for this to affect companies who are aloud to have monopolies over an industry because it throws customer retention concerns out the window. But I stand by my comment because I still think the verbiage used in the email is just the standard way of addressing corporate ran entities.
I have a season MLS ticket to my local team directly through the team, and everything is controlled and processed through Ticketmaster anyways. Have to log in to ticket Master through a special portal to access anything
Am I being cynical if I wonder if Ticketmaster just cancelled a number of tickets randomly, just so they can resell those at its new "market price." Normally I would just assume incompetence or a mistake, but this is Ticketmaster.
If there’s a financial incentive for them to do it, then that’s why they did it. Follow the money. There are no ramifications for Ticketmaster to do this sort of abhorrent behavior. They just don’t care.
How can be legal? Bot detection should apply almost immediately, not after six months.
It smells like "we sold too many tickets, we need a plausible excuse to refund people"
And there's a simple trick to stop bots: make tickets non transferable. But that would hurt their secondary sales on that other reselling site operated by themselves, and shows wouldn't be sold out immediately due to FOMO (if tickets can be resold even at a higher price, people would buy them even if they're not 100% sure they can attend the show)
This sounds sensible, but in practice ID checking however many tens of thousands of people on their way into a venue would take forever. (Not to mention now having to deal with the portion of genuine customers who've forgotten to bring Id etc)
Former touring musician here. The larger acts are contractually bound to whatever their label decides on venues and ticketing in most cases. But there's no reason to roll over and accept these assholes at Ticketmaster as our defacto option to have live music. Support local artists and local venues if possible. I'm out in the fucking sticks, but I will drive an hour to catch a show from time to time.
Some venues can also only be booked if you use Ticketmaster. So like at. A certain scale it's impossible for even the labels to avoid it if they wanted.