Hyundai Motor Group, including Kia and Genesis, is taking the US EV market by storm this year. After reaching double-digit...
Through the first seven months of 2024, Hyundai, Kia, and Genesis accounted for 10% of the US EV market. Hyundai outpaced Ford (7.4%) and GM (6.3%), according to Motor Intelligence.
Tesla’s share of the US EV market slipped below 50% for the first time in the second quarter. Tesla accounted for 49.7% of EV sales in the US in Q2 as new models hit the market.
Although IONIQ 5 and 6 sales slipped last month, they are still up 25% and 54% year-to-date, respectively. Meanwhile, sister company Kia continued its record-setting performance in July after EV sales nearly doubled YTD.
Kia’s new EV9, its first three-row electric SUV, is a major part of its growth. According to Kelley Blue Book, Kia EV9 sales outpaced the Toyota bZ4X, VW ID.4, Nissan Ariya, Rivian R1T, and Tesla Model S in the US through the first half of 2024. It even topped Kia’s Niro EV sales.
It helps that they have several models on the market. Ford and GM have been dragging their feet in making compelling EVs and instead using EVs as a luxury platform.
Also helps to be the only real option for electric "cars" and not suvs/trucks. For things like the EV6 your only real competitor is Tesla and people hate Musk.
If they could do a proper EV Soul they'd make a customer of me every 10 or so years for the rest of my life....maybe more often if it keeps getting stolen based on their track record.
I test drove one when I ended up getting my kia soul instead. It was super nice and really futuristic and cool. It was just way too expensive for me at the time. And probably still is honestly.
In the US perhaps. In other countries people either choose Tesla for its charging network & software or Chinese EVs for LFP batteries & value. Korean cars can't find a niche.
It might not matter in terms of accessibility, but the charging experience would still be better in a Tesla.
A navigation system that routes you through the chargers and pre warms the battery for optimal charging and then provides a plug and play experience without any apps or messing around with credit cards.
Edit: and I think it takes charger capacity into account and can reroute you to a less busy charger if there are multiple in the area
Edit: teslas also get preferential rate unless you sign up for a monthly plan with Tesla.