Samsung has released a new video in support of Google’s #GetTheMessage campaign which calls for Apple to adopt RCS or “Rich Communication Services,” the cross-platform protocol pitched as a successor to SMS that adopts many of the features found in modern messaging apps... like Apple’s own iMessage.
Imagine a world where we can adopt a scalable, secure, open communication protocol where users can use whatever app they want. Imagine humanity moving past the diaspora of special-snowflake chat apps and on to better things.
We live in this world. We can adopt such a protocol. The hardest step is to convience your friends to install an app that supports it, because duopoly named Googloid and Apple iOS is not going to make it simple.