In-Game Advertisements at The International | Official Blog Post
In-Game Advertisements at The International | Official Blog Post
www.dota2.com In-Game Advertisements at The International
The International is a celebration of Dota and the global community of players and fans who support it, providing a chance for everyone to come together and see it played at the highest possible level by the best teams in the world. While the heart of The International is the community — everyone wh...
3 comments
Don't know how I feel about this, honestly. I get it, but the integrated branding always looked cool to me - felt more official and more hype.
Will the teams have to eat the loss or renegotiate sponsor contracts at their own expense?
You would've hoped that this kinda thing would be communicated with the team's management prior to this announcement, being this close to TI.