Stop using Google Analytics, warns Sweden's privacy watchdog, as it issues over $1M in fines
Stop using Google Analytics, warns Sweden's privacy watchdog, as it issues over $1M in fines
techcrunch.com Stop using Google Analytics, warns Sweden's privacy watchdog, as it issues over $1M in fines | TechCrunch
Sweden's data protection watchdog has issued a couple of fines in relation to exports of European users' data via Google Analytics.
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cross-posted from: https://kbin.social/m/[email protected]/t/140885
For clarity: This relates explicitly to UA not GA4. That doesn’t however mean that the current version is deemed GDPR compliant; that is likely something that a future investigation will decide.
Google claims that GA4 should be compliant, but at the same time they have also for years until a few days ago been providing a version of GA that wasn’t.
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