No one in my family likes Rocky Horror and it kills me inside, I forced them to watch it, why wouldn't they automatically love a coked out Tim Curry in drag? What's there not to love!?!
*If you aspire to get everyone in the world to adore all the same things you adore, then you'll sift out the people that don't and be left with good friends who do.
In my circle of friends when I was younger it was Monty Python. I love their stuff especially the movies, but a lot of my "group" didn't seem to get it.
Btw, that's the cover for the Cranberries' "Bury the Hatchet". You should definitely check it out if you're into 90' alternative. I'll make sure you ENJOY IT!!!!!
I tend to go with something along the lines of, "Oh my god, I love [movie]. It's pretty polarizing/It's definitely not for everyone, though." So far seems to set reasonable expectations and I've introduced a fair number of people to some movies they otherwise never would have seen and ended up really enjoying.
I mean the last time I did something similar (many many years ago) it just have me a stronger understanding that not everyone has the same experience as me, tastes matter, and that that's OK. It calmed me down a bit on gushing about stuff.