Google's Plan to Stop Apple from Getting Serious About Search
Google's Plan to Stop Apple from Getting Serious About Search
Google has worried for years that Apple would one day expand its internet search technology, and has been working on ways to prevent that from happening.
There is a discussion on Hacker News, but feel free to comment here as well.
This is the best summary I could come up with:
At the same time, Google studied how to pry open Apple’s control of the iPhone by leveraging a new European law intended to help small companies compete with Big Tech.
It also provides insight into the company’s complex relationship with Apple, a competitor in consumer gadgets and software that has been an instrumental partner in Google’s mobile ads business for more than a decade.
Last fall, Google executives met to discuss how to reduce the company’s reliance on Apple’s Safari browser and how best to use a new law in Europe to undermine the iPhone maker, documents showed.
At the time, the European Union was readying the Digital Markets Act, which was designed to help smaller companies crack Big Tech’s control of the industry.
regulators to crack open Apple’s tightly controlled software ecosystem so Google could siphon users from Safari and Spotlight, the documents showed.
Regulations intended to help smaller companies enter the marketplace “very frequently can also be used by incumbents to gain advantage over their rivals,” Gus Hurwitz, a senior fellow at the University of Pennsylvania Carey Law School who focuses on technology and competition, said in an interview.
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