Tired of Influencers, TikTok Users Try ‘Underconsumption Core’ to Cut Costs
Tired of Influencers, TikTok Users Try ‘Underconsumption Core’ to Cut Costs
www.nytimes.com Tired of Influencers, TikTok Users Try ‘Underconsumption Core’ to Cut Costs
The trend of “underconsumption core” romanticizes buying and using only what you need. Yes, being normal is now trending. Experts say it’s a response to a period of economic hardship.
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