[Front Office Sports] Ligue 1 is considering playing regular-season matches in the USA to bolster upcoming media deals
[Front Office Sports] Ligue 1 is considering playing regular-season matches in the USA to bolster upcoming media deals
frontofficesports.com Ligue 1 Matches May End Up In U.S. To Bolster Media Deal
France’s top flight is in the final season of its media rights deals and wants to boost its financial value exponentially with new contracts.
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PSG has definitely gotten a grip in the US market at least in terms of visibility and recognition. I see lots of kids with PSG gear even though they may not follow the team closely.
41 comments