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Probably move on to YouTube Shorts or Instagram reels. I don't have Instagram but the YT Shorts are basically just TikTok crossposts anyway.
Ideally Pixelfed would win but that's very hopeful, a lot of the creators are expecting to be paid.
There's too much money to be made with the format for it to die yet.
YT Shorts are basically just TikTok crossposts anyway
Hey that's not true! Some of them a small clips from longer main videos.
And in a fucked up vertical crop, for some reason!
The reason is that too be a Short it has to be vertical.
That's... amazingly idiotic.
It was explicitly created to be "TikTok, but on YouTube". What would you expect?
I expect nothing and I'm still let down.
Or:
Today I will answer all your most important questions. For example, the answer to eternal happiness is... more in part 2!
Probably move on to YouTube Shorts or Instagram reels.
Likely YouTube. While neither are great, between Google and Meta, Google's got the better reputation. YouTube also has a larger audience, because it includes a ton of users who wouldn't fall under traditional social media usage. Reels might be used as a periphery platform to drive more people to their main channel on YouTube.
Any TikTok creator who moves to Instagram full-time is either shooting themselves in the foot, or got a good contract from Meta.
I do like the YouTube integration. A good chunk of them have a link to a main long form video which is nice when you don't want to watch a video in 50 parts. You can scroll and be like, that's a cool project let me watch the full 30 mins video.
Are YouTube shorts still 1 minute maximum? Until that changes, I don't think they'll be a viable replacement since content longer than a minute seems to be the sweet spot for a sizeable amount of Tiktok's user base. Especially when it comes to informative or political content.
YouTube also supports longer videos outside of shorts. And they don't even have to be in portrait mode. /j