In place of cookies, Google has introduced a new set of tools that makes the Chrome browser itself keep tabs on what you’re doing online.
So instead of cookies which can be blocked or deleted relatively simply there's spyware baked directly into the browser. How is this an improvement for the user?
I use a mix of browsers, but I don’t think all chromium get this automatically- most are forks from further upstream I think? Vivaldi is my favorite non-chrome chromium.