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Older gamers are a growth opportunity for AA(A) publishers – here is how to capture it
www.midiaresearch.com Older gamers are a growth opportunity for AA(A) publishers – here is how to capture it
The days of gaming as a hobby only for young people are clearly over. Unlike in the past, gamers are now sticking with console and PC games into adulthood and old age. Consumers aged 55+ account for almost...
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