TIL. It makes a little more sense why Ubisoft just declared a game as AAAA - they spent a lot of money on it. It didn’t mean we as gamers get a better experience
Well, it's a bit of a catch 22 in that case. Because so much money is being spent on developing the game, there's an expectation of high quality in order to get a return on that investment. And charging more for a game, well, we as consumers expect a better game than a standard $60 game.
The problem with Ubisoft's case is they spent the "AAAA" budget for a mediocre game. Had the game been awesome, we'd probably be cheering on the idea of a AAAA game.