I enjoyed hearing about meme crossovers in a recurring Reply All segment where they would take a host who didn't understand a complicated Tweet and break down all the pieces.
Here's an excerpt that stuck with me:
PJ: Dog underscore rates. Ok. So, there is a--there is a Twitter account, uh, that has over 2 million followers.
ALEX BLUMBERG: Ok.
PJ: And it is devoted to rating peoples’ dogs,
ALEX BLUMBERG: Rating them.
PJ: Yeah. So like, scale of one to ten?
ALEX BLUMBERG: Ohhhh.
PJ: Except they always give them above 10. Like, every single time. Um, can I just show you the best moment in WeRateDogs™’ history? Where a guy got angry, that he thought the ratings system was skewed?
ALEX BLUMBERG: Uh, so, this guy Brant?
PJ: Yeah.
ALEX BLUMBERG: He was like, "@dog_rates You're rating system sucks! Just change your name to cute dogs!" And then WeRateDogs™ wrote back: "Why are you so mad, Bront?" And then he said, "Well, you give every dog 11s and 12s, it doesn't even make any sense!" (laughing) That's a guy who is not in on the joke.
PJ: Yes.
ALEX BLUMBERG: (laughing) And then WeRateDogs™--and then WeRateDogs™ says, "They're good dogs, Brent." Brant: "It's a cheap gimmick!" WeRateDogs™: "Well Brint, (laughing) the people love it and I'm doing it for them, not you." Uh. Brent: "All I'm saying is you could have real legitimate ratings instead of every just saying (laughing) every dog is a 10, 11, or 12"
PJ: So like, that is basically--that is like a good encapsulation of what is good about this.
ALEX BLUMBERG: (laughing)
PJ: (laughing) Alex Blumberg is losing his mind.
ALEX BLUMBERG: Oh, “They’re good dogs, Brent” is really funny.